Fashion Marketing & CRM - Internship

FASHION MARKETING & CRM INTERN Reports to: Senior Clienting & Insights Manager Location: London Headquarters, UK Contract: Fixed Term Contract; 12 Months. Start date is Feb/March 2023. Your role @Chanel: A broad role that supports the activities of the Fashion Marketing and CRM team to ensure strong support of our retail teams and implementation of a luxury experience for our clients through all touchpoints. You will collaborate with various departments at both a UK & Global level, exchanging information and liaising with various levels of management. A willingness to learn quickly, problem solve and a strong attention to detail will be key to success in this role. What impact you can create at Chanel:

• Client Intelligence
  • Produce strategic client analysis for key management meetings & presentations
  • Run regular client reports to support boutique teams with their clienteling objectives
  • Assist in maintenance of a healthy client database through updating, merging & responding to data access requests

• Communications & Direct Marketing
  • Support Digital Marketing communications through the briefing, testing & analysis of email campaigns
  • Support with targeting, logistics & ROI for Gifting & Mail-out activities

• Digital Tools
  • Support with the rollout & evolution of the new Salesperson App by updating training materials, supporting with training sessions, participate in testing & tracking improvements
  • Update content of retail support tools such as digital back-office screens

• Ecommerce
  • Run regular analysis of Fashion Eyewear Ecommerce business on Google Analytics & Microsoft BI

• Retail Support
  • Support with retail engagement programme for CRM through scheduling & assisting in training sessions, workshops, seminars and the creation of our bi-annual internal magazine

• Team coordination
  • Support the general coordination of the team by tracking the status of projects/activities, team availability & scheduling team meetings & seminars

What you will bring to the role:

• Excellent spoken & written English, accurate spelling, grammar, and numeracy skills
• Excellent analytical skills, mathematical understanding & attention to detail
• The will and desire to learn at pace, on the job, and complete your work to the high standards of the brand
• The courage to ask questions, be inquisitive and investigate solutions/insights
• Proactivity and a positive energy to the team, making it possible to efficiently execute a variety of tasks simultaneously

You are energised by:

• Learning the functionalities of a marketing department within a luxury fashion industry
• Having to take on information quickly and accurately to add value to the team
• Working in a timely manner without compromise on detail or precision

What you will learn and what Chanel can offer you:

• A strong foundational understanding of Marketing and the broader functions of the team, interacting with multiple departments in the fashion department.
• A good functional knowledge of the marketing systems such as CRM, POS, Power BI, Google Analytics
• Delivery of excellence in an environment that places long term success of CHANEL and its people at the forefront
• An inclusive approach to utilising the diverse range of personalities and competencies at CHANEL
• An environment to express both your curiosity and capability, where individual learning styles are embraced, with the aim of creating sustainable long term personal and professional growth

At CHANEL, we are focused on creating an inclusive culture that nurtures personal growth, contributing to collective progress. We believe the uniqueness of each individual increases the diversity, complementarity, and effectiveness of our teams. We strongly encourage your application, as we value the perspective, experience, and potential you could bring to CHANEL.