Marketing Executive
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Position Overview & Specifications
Unfortunately we are unable to provide visa sponsorship at this time.
The company
At FFT, we're passionate about turning great ideas into great products which enable pupils to achieve their full potential and schools to improve.
FFT is a non-profit organisation established in 2001 as part of the Fischer Family Trust.
We provide services and resources to schools. FFT Aspire is used by thousands of schools, LAs, MATs and chains in England and Wales and across 40 countries around the world. Teachers use the analysis we provide to inform the setting of ambitious and aspirational targets for students - and our analysis of pupil results and pupil progress provides school leaders with insightful data to support school improvement and self-evaluation.
In addition, we also provide a range of proven curriculum and literacy intervention programmes for schools from nursery through to Key Stage 3. These include a popular reading phonics programme validated by the Department for Education (DfE) and a leading primary literacy tutoring programme.
The opportunity Our dynamic company is looking for a Marketing Executive to join our team to deliver marketing campaigns to schools in the UK across our product portfolio.
As a Marketing Executive, youll work with the Marketing Manager to develop and deliver marketing campaigns throughout the customer journey. Your workload will be varied: from writing email campaigns to running advertising campaigns - it's a fast-paced role which often requires you to work independently. You'll make decisions based on insight but have the creative ability to translate data into compelling collateral.
The role The role will be varied and challenging working with colleagues within the marketing team and across the business. Key responsibilities will include:
- Help devise and deliver innovative marketing campaigns
- Communicate effectively with target audiences
- Create digital content, including emails, web, case studies, videos and blog posts
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Write clear, factual material and persuasive marketing copy, and proofread copy for both online and print campaign
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Maintain and develop FFTs social media channels (e.g. Twitter, Facebook and LinkedIn) to enhance audience engagement and conversion
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Analyse, monitor and track marketing campaign data
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Work with CRM (salesforce) data to target customers, set-up automated routines and improve the effectiveness of campaigns
- Establish good relationships with colleagues and potential customers
Skills, knowledge & experience Essential: Essential skills
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Proven marketing skills
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Good data literacy and data analysis skills
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Excellent writing skills, factual and persuasive
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Ability to work independently or in a team.
- Excellent organisational skills with a good work ethic
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Excellent IT skills in relation to Word, PowerPoint, Excel and Outlook
- Excellent at communications and relationships
Essential experience
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Digital marketing experience (minimum 1 year)
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Experience of creating compelling content
- Experience of delivering successful marketing campaigns
- Experience of reporting on campaigns to key stakeholders
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Reliable. Organised with a strong attention to detail
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Outward-facing. Someone who is good at building positive relationships
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Results focused and resilient. You will be someone who likes to get thing done, proactive and happy to be hands on
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Confident and emotionally intelligent
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Team Worker. Open and collaborative. A clear communicator and listener.
- Innovative. Focused on improvement and continuously looking for better ways of achieving results
- Ambitious for high standards
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Experience of working in the education sector or similar public sector role
- Successful social media management
- CRM/Salesforce experience
- CIM qualification
- home-based employees may on occasions be required to travel to either our Cowbridge or London based offices to attend meetings, training and other office-based events, with reasonable prior notice.
The chance to work alongside a team of hard-working, passionate people in a role where you'll see the impact of your work every day. We also offer:
- 33 days annual leave (increasing with length of service), plus additional days off around Christmas and New Year
- Birthday leave
- Currently running a trial for a 4.5 day working week
- a generous pension scheme with FFT contributions at 9%
- Cycle to Work Scheme
- Enhanced Maternity and Paternity Pay
- Regular Social Events
- Employee Assistance Programme system supporting employees wellbeing
- Private Healthcare Insurance, including virtual GP access 24/7
- Income Protection Scheme
- Life Assurance Scheme
- Flexible working, including term time only positions
- Our 'Lunch and Learn' programme to provide insight into company hot topics with free pizza
- Personal development opportunities with a dedicated training budget
- Dog friendly offices
- Table tennis*, pool table* and chill out areas to unwind (*Cowbridge office only)
- Free office refreshments (fresh fruit, biscuits, tea & coffee)
- Parking within walking distance of the office (excluding our London office)
CV- and Covering Letter (no more than 1 side of A4) demonstrating how your skills and experience match those required for this role
The successful applicant will be subject to a Baseline Personnel Security Standard (BPSS) check (this will be undertaken and paid for by FFT).
Refer a friend: know someone who would be good for this role? You can refer a friend or family member, if they are offered a role with FFT, we will say thank you with a bonus up to £250! Ensure the applicant selects Refer a friend scheme and notes your FFT Employee ID when they apply.
Strictly no recruitment agencies to contact us in regards to this role as we have a PSL in place and do not wish to speak to any further agencies at this time.
Candidate Selection & Onboarding Process
Application & Resume Screening
Submit your tailored CV/Resume directly to the talent acquisition portal.
Technical & Competency Interviews
Virtual interviews with the hiring manager and multidisciplinary team.
Formal Offer & Benefits Negotiation
Written agreement outlining compensation, equity, retirement vesting, and relocation allowances.
Onboarding & Corporate Integration
Equipment provisioning, team orientation, and commencement of duties.
United Kingdom Right to Work & Skilled Worker Visa Guide
Employment in the United Kingdom requires legal Right to Work verified under the Home Office Points-Based Immigration System:
Sponsoring employers must hold an active Home Office A-rated Sponsor License and assign a valid Certificate of Sponsorship (CoS). Role must meet the general minimum salary threshold (£38,700) or occupation going rate.
Continuous employment under Skilled Worker status establishes eligibility for Indefinite Leave to Remain (ILR) after 5 continuous years, leading to British Citizenship.
Candidate Preparation Blueprint: Software Development
Based on transatlantic hiring benchmarks for Marketing Executive roles across FFT Education Ltd's corporate sector, successful applicants typically excel across three core dimensions:
Demonstrated portfolio evidence, architecture/system design case studies, or validated professional certifications directly applicable to Software Development.
STAR method competency responses highlighting cross-functional leadership, conflict resolution, and delivering measurable enterprise ROI under tight timelines.
Total compensation expectation aligned within the benchmarked £25,000 - £30,000 bracket, including retirement vesting and health parity.
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