Digital Marketing Manager
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This vacancy has been independently reviewed by the OppaJob Transatlantic Career Intelligence Desk to confirm authentic direct employer recruiting, verify compensation transparency, and eliminate applicant processing fees.
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Position Overview & Specifications
- Informa Tech, a division of the FTSE100 Informa Group, is a renowned global leader in delivering B2B Information Services to the Information & Communication Technology (ICT) industry worldwide.
We are seeking a dedicated and seasoned digital marketing expert to join our Service Provider (SP) team, which provides valuable insights and guidance to the telecommunications industry. The ideal candidate will possess extensive expertise in SEO management, CMS, and content management.
Key Responsibilities
- Develop and implement a comprehensive digital marketing strategy aligned with the objectives of all SP pillar websites.
- Analyze data and user behavior patterns to optimize and improve user engagement, conversion rates, and overall usage.
- Create customer journeys based on user behavior to attract our target audience and drive conversions effectively.
- Provide regular reports on the overall marketing effectiveness and return on investment (ROI) for all websites, identifying areas for optimization and adjustment.
- Deliver and optimize content to SP communities, ensuring it aligns with their needs and preferences.
- Analyze web traffic, social media analytics, and other relevant metrics to identify opportunities for enhancing audience messaging across digital channels.
Knowledge and Skills
- Expert knowledge of SEO/PPC and SEO tools
- Social Media
- Digital Marketing
- Content Marketing
- Understand the marketing conversion funnel
- Experience with working with 3rd party agencies
Qualifications
- Experience with working with 3rd party agencies
- Expert in building growth marketing strategy for all digital channels (websites, social, SEM) focused on audience growth
- Experience in digital transformation projects
- Experience in building new websites and working with third-party agencies
- Expert in maintaining existing websites, understanding performance and growth
Job Type: Permanent
Salary: £34,535.00-£38,192.00 per year
Benefits:
- Company events
- Company pension
- Flexitime
- Gym membership
Schedule:
- Flexitime
- Monday to Friday
Supplemental pay types:
- Bonus scheme
Ability to commute/relocate:
- London: reliably commute or plan to relocate before starting work (preferred)
Education:
- Bachelor's (preferred)
Experience:
- Digital marketing (preferred)
- Marketing (preferred)
Work Location: Hybrid remote in London
Candidate Selection & Onboarding Process
Application & Resume Screening
Submit your tailored CV/Resume directly to the talent acquisition portal.
Technical & Competency Interviews
Virtual interviews with the hiring manager and multidisciplinary team.
Formal Offer & Benefits Negotiation
Written agreement outlining compensation, equity, retirement vesting, and relocation allowances.
Onboarding & Corporate Integration
Equipment provisioning, team orientation, and commencement of duties.
United Kingdom Right to Work & Skilled Worker Visa Guide
Employment in the United Kingdom requires legal Right to Work verified under the Home Office Points-Based Immigration System:
Sponsoring employers must hold an active Home Office A-rated Sponsor License and assign a valid Certificate of Sponsorship (CoS). Role must meet the general minimum salary threshold (£38,700) or occupation going rate.
Continuous employment under Skilled Worker status establishes eligibility for Indefinite Leave to Remain (ILR) after 5 continuous years, leading to British Citizenship.
Candidate Preparation Blueprint: Publishing
Based on transatlantic hiring benchmarks for Digital Marketing Manager roles across Informa's corporate sector, successful applicants typically excel across three core dimensions:
Demonstrated portfolio evidence, architecture/system design case studies, or validated professional certifications directly applicable to Publishing.
STAR method competency responses highlighting cross-functional leadership, conflict resolution, and delivering measurable enterprise ROI under tight timelines.
Total compensation expectation aligned within the benchmarked £34,535 - £38,192 bracket, including retirement vesting and health parity.
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