Digital Marketing Assistant

Job Summary:

Company: DF Concerts and Events

Department: Marketing and Communications

Location: Glasgow, UK

Reports to: Gig Marketing Manager

Working Hours: 40hrs - Mon to Fri + additional event work as required

Role Description

The main purpose of the role is to support the Marketing and Communications team, effectively contributing to marketing campaigns, across all DF Concerts brands. The role will assist in populating the various websites, email campaigns and associated social media channels, as well as providing admin support to the full team.

What it’s like to work in the Team

The Marketing and Communications team at DF Concerts is made up of a diverse group of individuals, all sharing a passion for what they do in their roles. We have a helpful, open, and approachable nature which helps to build relationships within the team and the wider company and allows for collaborative working. We all have a joint passion for selling out events and building the brands we work across to achieve our joint goals.

Who you are

Competencies / Skills / Knowledge / Experience

• Experience in or exposure to a relevant digital marketing role based in a fast-paced working environment with the ability to demonstrate joined up thinking or relevant studies.
• A demonstrable, rounded understanding of the full marketing mix including communications and digital marketing.
• Experience using marketing and social media platforms, such as Mailchimp, Canva, CMS, Hootesuite Facebook, TikTok, Instagram, Twitter, YouTube, etc.
• A passion for all things digital and a strong desire to learn, create, contribute, and innovate.
• Excellent attention to detail with a focus on quality and consistency.
• Strong organisational skills, the ability to work efficiently under pressure and multi-task to meet deadlines.
• Your communication skills are influential, strong, and effective.
• Excellent copywriting and interpersonal skills
• Experience creating engaging digital and social media content and copy
• The drive to take initiative, work independently and be accountable while also working as a team player who is collaborative, positive, and flexible

Behaviours

• You have a passion for music, taking great pride in playing your part in delivering first class, life affirming events to fans of all ages, backgrounds, and genres.
• You are discreet, maintaining confidentiality and professionalism always.
• You are by nature consistently conscientious, organised, analytical, supportive, and helpful.
• You are a natural collaborator, working cross functionally and at all levels, internally and externally.
• You think creatively.
• You are trusted, dynamic, pro-active, confident, self-directed, thrive when empowered and always a few steps ahead.
• You are courteous and respectful and believe strongly in creating a healthy, equal, working environment.
• You have strength of character with a calm and diplomatic approach always mindful of the end goal.
• You have a flexible “can do” approach to working to ensure the job gets completed.

What the role includes

• Manage and maintain Gigs in Scotland website including adding all new shows outside for King Tut’s, updating ticket links, adding news articles and SEO
• Add all DF Shows outside of King Tut’s to Live Nation’s website (LINCs) and liaise with Live Nation website manager to ensure all show information is correct and up to date.
• Manage, update and implementing the Team up calendar for all new shows and events outside of King Tut’s and the Gigs in Scotland content calendar
• Digital lead for Gigs in Scotland social channels and email marketing and implementing the digital strategy set out by the Gig Marketing Manager & Digital Marketing Executive.
• Requesting Facebook Ad Access for all DF artists and creating / updating all Facebook Events for DF
• Social monitoring – replying and building answer bank for all channels working with Customer Relations Manager
• Analysing and reporting on Gigs in Scotland organic content across digital platforms
• Keep marketing spend up to date for all shows- inputting spend for each show into Monday.com and uploading the invoices
• Venue Websites & Support
• Supporting on festivals and outdoor digital campaigns as and when required
• Monitor competitors' activities and identify new industry and marketing trends
• Undertake other activities in support of the marketing team as requested

Equal Opportunities

We are passionate and committed to our people and go beyond the rhetoric of diversity and inclusion. You will be working in an inclusive environment and be encouraged to bring your whole self to work. We will do all that we can to help you successfully balance your work and homelife. As a growing business we will encourage you to develop your professional and personal aspirations, enjoy new experiences, and learn from the talented people you will be working with. It’s talent that matters to us and we encourage applications from people irrespective of their gender, race, sexual orientation, religion, age, disability status or caring responsibilities. #DFC

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The Company

DF Concerts and Events is part of Live Nation Entertainment which is the world’s leading live entertainment company comprised of global market leaders: Ticketmaster, Live Nation Concerts, LN Media and Artist Nation Management. DF Concerts & Events bring the best live music and life affirming experiences to music fans across Scotland, year after year through a range of large outdoor festivals, stadium shows and indoor concerts. DF Concerts works with the biggest names in music as well as championing the career progression of emerging acts by operating, “quite possibly the finest small venue in the world”, King Tut’s Wah Wah Hut – supporting the vibrant music scene from grassroots level, up.

APPLICATION DEADLINE: 20TH MARCH 2023. We reserve the right to close applications at any time.