Digital Web Analyst
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Position Overview & Specifications
Agile Working Options Other Agile Working Arrangements / Open to Discussion Job Description Summary . Job Description Digital Web Analyst x2 Salary & Benefits: £38,807 - £42,893 annual basic salary ***annual salary increase has also been confirmed for 2023 On top of the annual guaranteed salary, we also offer annual personal bonus, up to 15% employer pension contribution, 4% flexible cash pot, private medical insurance, 28 days holiday plus bank holidays. We also provide our colleagues with number of free health and well-being offerings including life events & stages, disability support and generous parental / adoption leave policies.
Who is Lloyds Banking Group? At Lloyds Banking Group we're committed to transforming and redefining The UK’s largest Digital Bank for our 18 million digital customers we have across our brands including Lloyds Bank, Halifax and Bank of Scotland.
LBG is on a mission to build the bank of the future, and we need your help to do it! Continuing our extensive transformation programme, we're redefining what a bank is from the inside out. Our technology, our culture, and our mind-set is changing to craft a true engineering-led organisation. Commercial Banking division has a rich heritage of supporting businesses and the economic prosperity of the nation, primarily focused on UK businesses and those with strong links to the UK. Want to know more? We pride ourselves on data driven decision making. Within the Insurance, Pensions, and Investments Division we actively use data to shape the roadmap for future Scottish Widows deliveries, maximising the advantages we have as part of the wider Lloyds Banking Group to create industry leading, best in class, experiences for our customers. About the role: We are looking for a Digital Analyst to support our Scottish Widows digital team. As a Digital Analyst you will be working in our specialist Digital Insights Centre of Expertise supporting all projects in the IP&I Division to ensure consistent implementation, data accuracy, and reporting methodologies across our digital estate. This is an exciting opportunity to work in a team pioneering new analytics processes, prototyping new tools, experimenting with data visualisation techniques, and working to enrich web data with business data. The work is fast paced but highly engaging and rewarding. What you would be involved in:
- Implementing Tealium tag management solution and Adobe Analytics across a range of new and existing websites and journeys.
- Creating reporting dashboards in multiple analytics and visualisation tools.
- Identifying opportunities for improvement across our digital estate.
- Upskilling colleagues on reporting tools to encourage engagement with data and enable self-service.
- Supporting feature teams with ad-hoc data requests, utilising business knowledge, to guide development decisions.
- You will have great problem-solving skills and the creative ability to propose solutions and find opportunities.
- You will bring excellent stakeholder and time management skills
- You are passionate about self-improvement, always seeking opportunities to continue learning and to pioneer new techniques or tools.
- 2 years’ experience with Adobe Analytics or similar web analytics tools
- Strong Excel skills
- Demonstrable experience working within multi-disciplinary teams, with experience prioritising personal workload across multiple projects.
- Experience tagging web pages
- Basic JavaScript knowledge
Candidate Selection & Onboarding Process
Application & Resume Screening
Submit your tailored CV/Resume directly to the talent acquisition portal.
Technical & Competency Interviews
Virtual interviews with the hiring manager and multidisciplinary team.
Formal Offer & Benefits Negotiation
Written agreement outlining compensation, equity, retirement vesting, and relocation allowances.
Onboarding & Corporate Integration
Equipment provisioning, team orientation, and commencement of duties.
United Kingdom Right to Work & Skilled Worker Visa Guide
Employment in the United Kingdom requires legal Right to Work verified under the Home Office Points-Based Immigration System:
Sponsoring employers must hold an active Home Office A-rated Sponsor License and assign a valid Certificate of Sponsorship (CoS). Role must meet the general minimum salary threshold (£38,700) or occupation going rate.
Continuous employment under Skilled Worker status establishes eligibility for Indefinite Leave to Remain (ILR) after 5 continuous years, leading to British Citizenship.
Candidate Preparation Blueprint: Banking & Lending
Based on transatlantic hiring benchmarks for Digital Web Analyst roles across Lloyds Banking Group's corporate sector, successful applicants typically excel across three core dimensions:
Demonstrated portfolio evidence, architecture/system design case studies, or validated professional certifications directly applicable to Banking & Lending.
STAR method competency responses highlighting cross-functional leadership, conflict resolution, and delivering measurable enterprise ROI under tight timelines.
Total compensation expectation aligned within the benchmarked £38,232 - £42,480 bracket, including retirement vesting and health parity.
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