Marketing Executive

Job Title: Marketing Executive
Location: Bradford (office based)
Salary: UP TO £35,000 per annum, depending on experience
Job Type: Permanent, Full Time
Based in central Bradford, we are a leading manufacturer of innovative own brand, products designed to challenge the market. With over 25 years in the business, we now have four dedicated office spaces including a production office in China and support in India.
Now, we are gearing up to shake the electronic and health, and beauty industries to their core with the introduction of two new brands and a multitude of different and exciting products, and that is just the beginning.
The Role: We are innovative, driven, and fearless. If you are a confident, ambitious Marketing Professional who is not afraid to bend the rules, this could be the next step in your career.
What your Day might look like:

• Identifying and writing engaging digital content, including blogs and optimised website copy.
• Develop and execute online and email marketing programs.
• Produce creative content, including videos and blog posts.
• Managing and updating information, copywriting, and engaging with users on social media sites such as Twitter, Instagram, Facebook, and LinkedIn to increase brand awareness.
• Regularly reviewing content to ensure it aligns with current digital marketing strategies and brand awareness.
• Editing in-house and existing company content to ensure accuracy and quality.
• Taking charge of producing quality PR content and managing the online distribution.
• Help with marketing plans, advertising, direct marketing, and campaigns.
• Producing engaging social media content across all platforms.
• Heavily involved in new product development.
• Work closely with in-house or external creative agencies to design marketing materials such as brochures and adverts.
• Working with sales teams to develop compelling campaigns.
• Campaign progress monitoring, & reporting on success and ROI.
• Promotional Activity B2b & B2C, Guerrilla marketing, Sampling & Vlogging & licencing & affiliations to brands & stars.
• Create and build brand awareness to boost the success of marketing campaigns and sales.

About you:

• 2 to 5 years + experience in Public Relations, Brand Management, Marketing, or Communications for B2B and B2C.
• Proficient in Adobe and editing software.
• Product/category management experience.
• Excellent communication, and time management skills.
• Experience with automated marketing software.
• A good understanding of social media including Facebook, Twitter, LinkedIn, and Instagram.
• Confidence in writing engaging content for our target audience.
• A keen eye for detail, creativity, current digital trends, market research techniques, data analysis, and statistical methods.
• Thorough understanding of all social channels.

The Perks:

• 28 days holiday including bank holidays.
• Free on-street parking.
• Central Bradford location.
• Opportunities for progression.
• Full training and induction.
• Casual Fridays and an early finish.
• As much tea and coffee as you can drink!
• Massage chairs.
• Company pension.