PR & Influencer Assistant
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Position Overview & Specifications
Location – Widford, Hertfordshire
Pretty Lavish continues to emerge within the fashion industry bridging the gap between high street and designer brands. Recognised for our sophisticated occasionwear, luxury knitwear and more recently our sleek and modern bridesmaids collection. We strive to make luxury affordable by designing quality, timeless and versatile designs that can be worn day to night, season to season and loved for years to come.
As Pretty Lavish grows, we are looking for a passionate, hard working and humble individual to join us on this exciting journey in this role.
Roles and Responsibilities
- Manage influencer emails and DM’s for gifting requests, processing and tracking gifting orders to weekly targets
- Maintain the influencer content library
- Support the PR & Influencer Manager in identifying suitable influencers to collaborate with that align with the PL brand
- Brief graphic designer to create look-books and send out to influencers on the affiliate program along with giftcards
- Support the PR & Influencer Manager on organising influencer shoots and events
- Support on brainstorming press stories and writing weekly product mailers
- Manage the social email account (filtering through incoming collabs emails and sending potential collabs to the PR & Influencer manager for approval)
- Follow up with influencers who haven't posted and track parcels that haven’t been delivered
- Send gifts to affiliate influencers on birthdays and special occasions
- Researching and reaching out to brands for monthly social media giveaway collaborations
- Reaching out to influencers and customers to get consent for resharing content
Qualification, skills and experience
- Relevant experience in a similar role
- Passion for and knowledge of influencer marketing
- Excellent organisation skills
- Strong team player with positive can-do attitude
- Great copywriting skills
- Excellent Excel and MS Office skills
Candidate Selection & Onboarding Process
Application & Resume Screening
Submit your tailored CV/Resume directly to the talent acquisition portal.
Technical & Competency Interviews
Virtual interviews with the hiring manager and multidisciplinary team.
Formal Offer & Benefits Negotiation
Written agreement outlining compensation, equity, retirement vesting, and relocation allowances.
Onboarding & Corporate Integration
Equipment provisioning, team orientation, and commencement of duties.
United Kingdom Right to Work & Skilled Worker Visa Guide
Employment in the United Kingdom requires legal Right to Work verified under the Home Office Points-Based Immigration System:
Sponsoring employers must hold an active Home Office A-rated Sponsor License and assign a valid Certificate of Sponsorship (CoS). Role must meet the general minimum salary threshold (£38,700) or occupation going rate.
Continuous employment under Skilled Worker status establishes eligibility for Indefinite Leave to Remain (ILR) after 5 continuous years, leading to British Citizenship.
Candidate Preparation Blueprint: General
Based on transatlantic hiring benchmarks for PR & Influencer Assistant roles across Pretty Lavish's corporate sector, successful applicants typically excel across three core dimensions:
Demonstrated portfolio evidence, architecture/system design case studies, or validated professional certifications directly applicable to General.
STAR method competency responses highlighting cross-functional leadership, conflict resolution, and delivering measurable enterprise ROI under tight timelines.
Total compensation expectation aligned within the benchmarked £22,000 - £32,000 bracket, including retirement vesting and health parity.
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