Digital Marketing Specialist
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Position Overview & Specifications
Job Brief:
We are looking for an innovative and motivated Digital Marketing Specialist to join our team. The ideal candidate must possess proven expertise in delivering creative marketing concepts, developing visual plans, and keeping up with best digital practices like customer journey, content creation, product storytelling, and data analysis. As a vital member of our management team, you will partner with Sales and Business Development Managers to strategize, plan, and support our website's marketing campaigns.
What you will do:
- Plan and execute digital marketing campaigns aligned with company objectives and business specifics.
- Conduct market research and analyze data to identify target audiences and create effective marketing strategies.
- Create and manage content for the company's website, social media channels, and email marketing campaigns.
- Monitor and report on digital marketing campaign performance, while continuously optimizing content for SEO and other relevant KPIs.
- Develop visual concepts for promotional activities and lead-generation strategies.
- Collaborate with the sales team to ensure effective lead-generation strategies.
- Manage online advertising campaigns, track ROI, and maintain the online presence and reputation of the company.
- Respond to customer feedback and reviews.
- Keep up-to-date with the latest digital marketing trends and technologies.
In this role, you will:
- 2-3 years of experience in digital marketing, preferably in a B2B software or consulting environment.
- In-depth understanding of software products and effective strategies for promoting new products in the market.
- Demonstrated experience in developing and executing successful digital marketing campaigns.
- Proficiency in SEO, PPC, social media marketing, and email marketing.
- Experience with marketing automation tools and CRM systems.
- Ability to work independently and collaboratively as part of a team.
- Excellent communication, presentation, and reporting skills.
Additional info:
Location: London office
Commitment: Full-time, on-site
Team Management: Agile
Compensation: Competitive
Candidate Selection & Onboarding Process
Application & Resume Screening
Submit your tailored CV/Resume directly to the talent acquisition portal.
Technical & Competency Interviews
Virtual interviews with the hiring manager and multidisciplinary team.
Formal Offer & Benefits Negotiation
Written agreement outlining compensation, equity, retirement vesting, and relocation allowances.
Onboarding & Corporate Integration
Equipment provisioning, team orientation, and commencement of duties.
United Kingdom Right to Work & Skilled Worker Visa Guide
Employment in the United Kingdom requires legal Right to Work verified under the Home Office Points-Based Immigration System:
Sponsoring employers must hold an active Home Office A-rated Sponsor License and assign a valid Certificate of Sponsorship (CoS). Role must meet the general minimum salary threshold (£38,700) or occupation going rate.
Continuous employment under Skilled Worker status establishes eligibility for Indefinite Leave to Remain (ILR) after 5 continuous years, leading to British Citizenship.
Candidate Preparation Blueprint: Biotech & Pharmaceuticals
Based on transatlantic hiring benchmarks for Digital Marketing Specialist roles across Sentium's corporate sector, successful applicants typically excel across three core dimensions:
Demonstrated portfolio evidence, architecture/system design case studies, or validated professional certifications directly applicable to Biotech & Pharmaceuticals.
STAR method competency responses highlighting cross-functional leadership, conflict resolution, and delivering measurable enterprise ROI under tight timelines.
Total compensation expectation aligned within the benchmarked £37,822 - £70,000 bracket, including retirement vesting and health parity.
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