SEO Specialist

Overview: SEO Specialist
£30,000 - £37,500 per annum
Norwich or London
We are krow.x – the creative customer experience agency, where insight fuels our creativity, and creativity elevates our CX approach, delivering meaningful creative that is intelligently joined up.
We are based in London and Norwich and part of krow group which has offices dotted around Britain, working hard to help our clients create experiences that move their audiences in the right way.
We’re also a part of The MISSION Group, a collective of creative Agencies led by entrepreneurs who encourage an independent spirit, The MISSION are the UK's 9th largest dedicated communications group, working out of 31 places across the UK but also Europe, Asia, the US and Canada.
The Role
We are currently seeking an experienced and highly motivated SEO Specialist to join our growing team. Ideally you will possess a deep understanding of search engine optimisation (SEO) best practices, as well as a strong ability to analyse website performance, identify opportunities for improvement, and implement effective strategies to drive organic traffic and improve search engine rankings.
Responsibilities:

• Develop and implement comprehensive SEO strategies to improve search engine rankings, drive organic traffic, and increase brand visibility for clients across various industries.
• Conduct in-depth keyword research and analysis to identify high-impact keywords and search terms, as well as gaps and opportunities in the competitive landscape.
• Optimize on-page elements, including title tags, meta descriptions, header tags, and content, to improve search engine rankings and enhance user experience.
• Develop and execute link-building strategies to acquire high-quality backlinks and improve domain authority.
• Collaborate with the content team to create high-quality, SEO-friendly content that aligns with targeted keywords and search intent.
• Analyse website performance using analytics tools (e.g., Google Analytics, Google Search Console, etc.) to identify trends, issues, and opportunities for growth.
• Monitor and report on SEO performance metrics, including organic traffic, keyword rankings, and conversion rates, and provide insights and recommendations for continuous improvement.
• Stay current on industry trends, best practices, and algorithm updates to ensure our SEO strategies are always aligned with the latest search engine guidelines.

You will have demonstrable experience of SEO within an in house or digital agency setting. Being well versed and passionate about SEO best practices, tools, and techniques, including on-page optimization, keyword research, link-building, and technical SEO. Proficiency in using analytics tools (e.g., Google Analytics, Google Search Console, etc.) to analyse website performance and identify opportunities for growth. Google qualifications are a plus, but we are happy to assist with gaining these. You will show strong analytical and problem-solving skills, with the ability to analyse data, identify trends, and make data-driven decisions. You will be able to display excellent communication and presentation skills, with the ability to effectively communicate complex concepts to clients and team members.
We know that great people make great companies, you will undoubtedly be brimming with ideas, talent and enthusiasm. But more importantly will hold our shared values; openness, kindness, generosity, honesty and supportiveness.
We also know that one size doesn't fit all so we pay close attention to each person's potential and believe in supporting growth within the company. We want all our staff to be leaders in our field – thinking above and beyond others in the same role in any other agency. We are proud to be a Disability Confident Committed (Level 1) Employer. As a Disability Confident Committed Employer, we have committed to; ensure our recruitment process is inclusive and accessible, communicating and promoting vacancies, offering an interview to disabled people who meet the minimum criteria for the job and anticipating and providing reasonable adjustments as required.
We work with some amazing clients such as Aviva, Disney On Ice, DFS and LRQA to name a few. This opportunity will allow you to grow, develop and hone your skills on nationally recognised clients, giving you the chance to learn about all the aspects of a creative customer experience agency.
The Rewards

• 25 days holiday with an extra day off for your Birthday
• Company Christmas closure, we usually close between the Christmas and New Year holidays, giving us a nice long break. These days will not be taken from your holiday allowance.
• Company Pension
• Health Cash Plan, cash back on dental, optical, and other health care costs such as physiotherapy, osteopathy, reflexology, and acupuncture.
• Life Assurance
• Electric Car Purchase Scheme, via Salary Sacrifice
• Outstanding training and progression, including access to LinkedIn Learning and
• The Mission Group Learning Management System
• Employee referral scheme
• Christmas Savings Club
• Season Ticket Loans
• Mission Share Purchase Scheme